We Are
Haircare,
Dedicated to
Volume.
Our Mission
Blending Science,
Sound & Self Expression
We blend science, sound and self-expression in a brand purely dedicated to the hair volume category. Our inaugural product addresses one of the globe's largest hair concerns, permanently thickening the cortex of every strand.
Our Mission
Blending Science,
Sound & Self Expression
We blend science, sound and self-expression in a brand purely dedicated to the hair volume category. Our inaugural product addresses one of the globe's largest hair concerns, permanently thickening the cortex of every strand.
The Science
Proprietary Technology
An advanced, proprietary composition of specific acids and peptides shown to volumise and visibly thicken each individual hair strand. A progressive, no build-up formula that works better after every use
74%
Increase in hair thickness & volume
20+
Washes of lasting results
#1
World's first thickening service
The Science
Proprietary Technology
An advanced, proprietary composition of specific acids and peptides shown to volumise and visibly thicken each individual hair strand. A progressive, no build-up formula that works better after every use
74%
Increase in hair thickness & volume
20+
Washes of lasting results
#1
World's first thickening service
How It Works
1
In-Salon Treatment
Hypertrophy Pro Treatment applied at the basin. Just 5 minutes for fuller, thicker, more voluminous hair.
2
140dB™ Complex Activates
Acids and peptides penetrate the cortex, thickening each strand from within.
3
Maintain at Home
Hypertrophy At-Home Treatment sustains and builds on results, a progressive formula that works better after every use.