Beauty Trends to Watch in 2025: A Guide for Professionals
29th Jan 2025
The beauty industry is constantly evolving, and as
professionals, it's our responsibility to stay ahead of the curve. Here's
a closer look at the "ins" and "outs" shaping the beauty landscape
this yea
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Festive Retail Guide: CND™
6th Nov 2024
As the festive season approaches, it is time to embrace the spirit of giving. What better way to do so than by retailing gift sets for your clients! As professional nail technicians, you have the oppo
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Festive Retail Guide: Footlogix
5th Nov 2024
The holiday season is the perfect time to innovate and elevate your product offerings. It's the perfect opportunity to introduce your clients to thoughtful gifts which will transform their foot care r
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Festive Retail Guide: Artistic
4th Nov 2024
With the festive season fast approaching, now is the perfect time to get creative and focus on how you can make the most out of the Christmas period this year. Whether you're bundling must-have i
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AUTUMN NAIL TRENDS 2024
23rd Oct 2024
Here at Sweet Squared, we are passionate about staying up-to-date with the latest nail trends! As the colder nights approach and the scent of pumpkin spice fills the air, we have eagerly explored the
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YOUR AUTUMN HAIR COLOUR INSPIRATION - KEVIN.MURPHY AUSTRALIAN.LIGHTS
22nd Oct 2024
AUSTRALIAN.LIGHTS - NATURAL, WITH SOPHISTICATED SIMPLICTY AND HEALTHY GLOWThis style translates into effortless, elegant and natural looks with a low-maintenance routine. It's more about celebrating t
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